STULPA

TORA CLASSIC

The Online Racing Association; 2012 – 2014

A re-branding exercise for the new year. TORA had 8 “disciplines”, the purpose of which was to categorise into difficulty as some new members had problems getting into races with cars too fast for them.


Some colours changed and were refined over time.

Concept artwork for an endurance race at Silverstone. Note the shade of green – as per previous slide – representing the Endurance discipline.

A simple promotional web graphic.

A simple promotional web graphic.

A simple promotional web graphic.

A simple promotional web graphic.

A simple promotional web graphic.

A simple promotional web graphic.

A poster to promote a race event at the Nurburgring, featuring the famous  banked corner “The Carousel”.

Branding guidelines using an existing logo which previously had no discernible branding. This general style was used throughout the website and forum.